Your online footprint is your modern résumé. Recruiters, collaborators, and clients often meet your digital self before your real one.
Audit your online presence: Google yourself. What story does it tell? Is it consistent, professional, and aligned with your goals?
LinkedIn remains the cornerstone for professionals. Use your headline strategically — instead of just “Job Title,” write something that reflects your impact (e.g., “Helping brands grow through data-driven storytelling”).
Expand your presence thoughtfully:
Share articles or commentary that show your expertise.
Join relevant professional groups or forums.
Engage with others’ posts to build genuine visibility.
Action Steps:
Update your profile photo, banner, and “About” section for cohesion.
Post once a week or comment meaningfully on others’ content.
Track what kind of engagement you receive and adjust your tone or topics accordingly.
A strong digital footprint is silent networking — opportunities find you because your presence speaks for itself.
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