In we’ve explored the "E" of GetSET2Connect through the lens of short-term sprints and long-term endurance. Now, we must address the final piece of the puzzle: how your engagement fuels your connections. In the athletic communications industry, your goals are the "why" behind your network. When you are engaged with clear objectives, you stop "networking" and start "connecting."
Intentional networking is only possible when you know where you are going. Whether you are navigating the landscape of NCAA Divisions I, II, and III, or the NAIA, your engagement with specific career goals dictates who you seek out at conventions and whose work you study on gameday. If your goal is to move into PA announcing or to master digital storytelling through tools like the Adobe Creative Suite, those objectives act as a magnet, drawing in the mentors and peers who can help you reach that next level.
Being engaged means being a contributor to the community, not just a consumer. This industry is built on the strength of its people—from those just starting out in post-graduate internships to veterans with 25 years of experience. When you set goals and achieve them, you create value that you can then share with others. This is where the model comes full circle. Your engagement leads to growth, your growth leads to expertise, and your expertise allows you to connect with others in a way that elevates the entire profession.
Don't just work in sports communications—be engaged in its future. Define your goals, embrace the pivot, and let your journey inspire the next generation of SIDs.
Let’s Connect: If you are interested in having a deeper conversation about the GetSET2Connect model and how to apply it to your unique journey, let's connect either via email or on social media, preferably via LinkedIn.
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