Articles of Interest (June 20, 2025)

 🎯 Articles of Interest

Article: NCAA announces 2025-26 Pathway Program cohort for future athletics leaders (NCAA, June 20, 2025)

NCAA Leadership Development has selected 22 senior athletics administrators from Divisions I, II, and III for its Pathway Program, a structured, year-long initiative designed to prepare them for future roles as athletic directors or conference commissioners. Check it out here.

Article: AD Bjork: Ohio State Will Allocate Revenue Sharing to These Four Sports (Athletic Business, Audrey Lee, June 16, 2025)

Ohio State is moving decisively into a modern, analytics-centric era of athletics governance. By investing in revenue sharing and data strategy, Bjork’s leadership positions the department to invest thoughtfully in both athlete compensation and program development.

Still, the absence of detailed allocation data invites scrutiny from stakeholders who may feel overlooked. Transparency about how precisely the $18M is divided—and how DEI is accounted for—would ensure broader confidence and buy-in. Read more. 

Article: Productizing Your Secret Sauce (PR News, Starr Million Baker, June 20, 2025)

In today’s AI-driven landscape, PR firms are working to clarify, package, and productize what makes them unique—not just what they do—will unlock growth, efficiency, and defensible market positions. Check it out. 

 

Article: 48% of creatives identify as neurodivergent: Here’s what the numbers say (Marketing Dive, Sara Karlovitch, June 20, 2025) 

While nearly half of creative industry professionals are neurodivergent, many struggle due to stigma, inadequate accommodations, and work structures that hinder their creative strengths. Employers can significantly boost creativity and inclusivity by proactively supporting this group—through accommodations, thoughtful workplace design, and AI-enabled tools—benefiting both employees and business outcomes. Read more.